
Better Homes and Gardens (2000) Public Project, San Francisco,
CA

Better Homes and Gardens (2000) Creativity Explored
window

Better Homes and Gardens (2000) La
Casa Del Libro window
Better Homes and Gardens was made possible in part through a generous grant from
the Gunk Foundation. Thank you!
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Better Homes and Gardens (2000) Public Project,
San Francisco, CA
In the Spring and Summer of 2000. I created
250 signs, all with the single word Home painted in black against
a color background. Within
the "H" of each sign a flower was painted. The signs were
painted on 1⁄4" plywood and ranged in size from 12"x18" to
16"x30". The signs were distributed in San Francisco to
those living on the streets, businesses, and residents. Better
Homes and Gardens attempted to use the same multiple-site tactic that advertisers
use - placing the single-word message throughout neighborhoods in
San Francisco in an effort to raise the consciousnesses of San Franciscans
around the timely and critical issue of displacement. The project's
goal was twofold: (1) to heighten awareness around the issues of "home" and
(2) to cultivate a dialog within communities and amongst disparate
groups.
Other Projects I have done that relate to this work include:
Attention Sell Your House
Market Street Art In Transit
Home-Casa
Art Strike's Back
Better Homes and Gardens (2000) acrylic on wood |
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